Now, being a freelancer, a great deal of what I do never sees the light of day. But these did see the light of a pub where they were used to sell the client on the new tagline and positioning. We hung these in an Irish pub for a client lunch meeting and let them just "find" them on the walls. These posters, and likely a few bumps, got the client onboard. Client: Red Locks Whiskey. Agency: Rise & Shine & Partners. Writer: Andy Graca.
Wednesday, March 15, 2023
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